Project Description

This course is designed to give students a broad overview of the impact of business on our daily lives. The course examines “business” not just from a corporate approach, but rather based on our daily social interactions and exchanges, which are essentially business transactions. Students will learn the essentials of “business” thinking, the questions one should be asking, and how to start thinking in broader-based terms. Work, the first marketers, globalization, technology issues and global transfer, risk and consumer decisions will be considered from a sociological perspective.

This course is for students of all backgrounds. For social science, science and arts students, it will provide a background in understanding business and the key issues that one should know. Business students will gain knowledge on a very different approach and acquire insight into the social aspects of business.

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